As the founder of embody, my personal journey and Vietnamese heritage have been instrumental in shaping our products. Creating solutions that I trust and use is at the heart of what we do, ensuring they make a real difference in your skincare routine. Let me take you through the story of our Sun Gummy, born from this philosophy and a need to address hyperpigmentation from within.
Growing up in my mom’s ingestible skincare brand, Forever Beaumore, I was immersed in the belief that true beauty and health start from within. This wisdom, passed down through generations in my family, from my grandfather's herbal remedies in Vietnam to my mother's beauty supplement formulations, has deeply influenced my approach to skincare.
Embody is my way of continuing this legacy of enhancing inner beauty while introducing my innovative spin – a range of edible skincare products like gummies. We've developed formulas aimed at achieving glowing skin (hyperlink retinol), hydrated skin (hyperlink sos), but I wanted to go a step further and address a concern close to my heart as I approached my thirties: hyperpigmentation.
Growing up, avoiding sun exposure and wearing SPF was ingrained in me to prevent dark spots, a common beauty concern in Vietnamese culture. As I got older and started noticing these spots on my own skin, I understood why my Vietnamese aunties were so cautious about sun damage. Yet, as someone who loves being in the sun, I didn't want to live my life in the shadows. This inspired me to create a solution that not only prevents but also helps remedy dark spots from aging or sun exposure.
The Sun Gummy embodies a holistic approach to skincare, offering protection against factors leading to hyperpigmentation. While sunscreen is vital for external protection, we identified a gap in internal skincare defense. The Sun Gummy, resonating with Eastern beauty traditions, fills this gap by supporting the skin from within.
The secret superhero of the Sun Gummy is Polypodium Leucotomos Extract. This compound is derived from a fern found in Central and South America and has been studied for its potential benefits in protecting the skin from sun damage. It's believed to have antioxidant and anti-inflammatory properties that may help reduce the effects of sunburn and long-term damage caused by excessive sun exposure.
Selenium, another key ingredient in the Sun Gummy, is a trace mineral that plays a role in maintaining healthy skin cells. It has antioxidant properties that help combat oxidative stress and promote a healthier-looking complexion. Vitamin C is well-known for its importance in collagen synthesis, which supports skin elasticity and strength. It also has antioxidant properties that may help protect the skin from UV-induced damage.
Lastly, Lutein is a carotenoid that naturally occurs in the eyes and skin. It's known for its potential role in protecting against blue light and UV radiation. By acting as a shield, it may help reduce the risk of certain skin issues associated with sun exposure.
The Sun Gummy is more than a skincare product; I’m proud to share that it is a reflection of my heritage. It merges traditional wisdom with modern science, providing internal support against skin damage and uneven skin tones. This approach to holistic skincare is our commitment to you, blending heritage, innovation, and effective care that resonates with our community.
At embody, we're passionate about redefining skincare norms. We believe in creating simple, effective, and enjoyable products for everyone. We believe in simplicity, effectiveness, and enjoyment for everyone. The Sun Gummy, our latest creation, embodies this belief. It's a celebration of my Vietnamese heritage and a step towards a future where skincare is as much about what we ingest as what we apply. It's skincare you can eat, skincare that works from within, and a symbol of our dedication to innovative, effective skincare solutions.